Ge’s Digital Revolution: Re-defining The E In Ge” (hbs Case: 9-302-001)

OverviewOrganizations which adopt scientific alterations in to capitalize on their operator competencies atomic number 18 called senior high school-technology administrations (cited in Laudon Traver , 2007 . Strategic trouble of high-technology organizations involves a perpetual process of managing compound because the need is iodin of implementing a continual improvement program by automating existent personal credit line processes . As a end point high-technology organizations go by a eonian process of course process reengineering . Existing duty processes be reengineered to capitalize on proficient innovations . Embedding technological innovations into existing business processes is not an liberal depute because the need is star of ensuring strategic alignment in the midst of business strategies and technol ogy strategies . There is no doubt that technological innovations can save costs by streamlining the different business processes . However there are challenges to implementing these technological innovations and that is why , when it comes to managing high technology organizations , there is a little need for the direction to create an organisational socialization which set strategic flip-flopCase briefThe emerge of the case is GE s migration to the technological innovation of conducting business trading operations online . The case high light(a)s Welch s leadership as the diminutive factor in GE s transformation as a high-technology organization . When Welch became chief executive officer , he outright set pop to change the organizational purification of the company by streamlining and redefining its processes , by engendering the people and by renewing its strategies . Nearing retirement , he was still a eerie to the business potential of the lucre until he saw th e light while on pass . Upon returning he i! mmediately launched the e-business initiative . GE Plastics had already started an e-business initiative on its consume . However Welch s initiative speeded up the transition . GE Plastics served as an example for the other business units Dissemination of information in the company was facilitated by a regular series of meetings and password forums round the year .

transferable best practices were researched and applied and through this process GE evolved from change online to buying online to conducting its internal operations online . GE Plastics was the success point as it targeted conducting 90 of its legal proceedin g online . However , given the bulky size of GE at the time it was implementing the e-business initiative managing change was a complex task . The case illustrates the organizational culture that was GE s number one enabling capability in managing the structural change of migrating to Internet-age competitivenessGE s capabilitiesCapabilities are the basis on which an organization builds its competitive advantage and in this respect one of the closely of import capabilities at GE was its environment which promoted a continuous process of strategic change . Capabilities lose their value if they are reproducible by competitors . thence business organizations strive to transgress core competencies which make its operations unique in wrong of efficient and effective vision allocation . The challenge for the management in this respect is to develop the kind of core competencies which competitors cannot re-create . This was the area in which GE had one of its most important capabil ities : the area of organizational culture . One...If! you want to get a full essay, order it on our website: OrderCustomPaper.com

If you want to get a full essay, visit our page: write my paper